Don’t do shit

What principles do you use in your work?

Daniel

In pretty much everything I do, I’m trying to use a principle that sounds very simple: don’t do shit.

Don’t do shit
Less is more
Vinyl vs. sync button

The definition of “shit” is very subjective, but basically, it means having a sort of inner quality control system that doesn’t allow you make a half-assed product.

I often heard a popular argument in the conversations like this, people say: “why should I do more if the outcome is the same?”. Indeed, why? Well, to me the answer is clear: because I can.

Never agree on “okay” result because this way you won’t get anything new out of it, you won’t learn. Pushing yourself to the limits is the only way to grow.

You’ve made a track but it doesn’t quite feel good to you? Well, it’s good you have that feeling because you are probably right. Now go ahead and tweak it, or make a new one from scratch, until you sure this is the best you can do. Because you can.

Same goes with design, copywriting, development, management, even the way you compose an email or help your spouse with the housekeeping. This principle applies to every aspect, both in career and personal life.

P.S. This post is a part of the weekly “Advice” series. I’m happy to advise on such topics as production, performance, management, marketing, and design in the music industry and beyond. Send me your questions, too.

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