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Facebook is my main news hub where I share upcoming releases, gigs, photos, videos, and blogs. Typically, I post 3–5 times a week.

Telegram and Twitter duplicate what I post on Facebook, with occasional extra content.

On Vkontakte, I write in the Russian language for my fans out of from Russia and CIS.

I also upload vlogs and gigs videos on YouTube and share travel photos, selfies, and studio routine on Instagram.

Audience location

Do you remember Apple Music for artists that I’ve written about a few days ago? Turns out, there is something useful, and I’d like to share my observations.

Just out of curiosity I looked at the top countries where the most plays come from, and then I looked at the same stats on SoundCloud. Here are the numbers:

Top countries where people listen to my music from. A coincidence? I don’t think so

Just look how similar the data is between two different services. Top three rows are exactly identical, even the ratio is very close. How cool is that! I mean, it’s one thing when you see top countries at some particular platform, but when countries match across few sources it’s a whole another thing.

So, I’ve got a pretty accurate geographical picture. The numbers are basically telling me: “your audience is concentrated here”. The fact that I already played in four of these countries indirectly confirms this.

From now I think to use this data to target my promo campaigns more accurately. Clearly, I had to check that before any media planning, but I haven’t done it before (and thus potentially miss some of the key markets) is a mystery to me.

Fellow producers, where are your listeners from? Would be curious to compare the stats taking a music genre into account.

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